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Get competitive bids
The best way to find the cheapest price on a new car is to get competitive bids from several dealers in your area. The first place to start is with the Web sites of various local dealers. If you visit the manufacturer's website, they will have a list of the local dealers and their websites. You can then check their inventory online, and many of the dealers also list their sales prices along with any local incentives (rebates or special financing). Second, you can visit the dealers and ask the sales manager how much above or below the (factory) invoice price he or she is willing to go. Make sure the sales manager knows that you will be taking bids from other dealers. For more information on this technique, see "How To Get A Great Deal On A New Car." Third, you can use the services at Edmunds and other Web sites to request online quotes from multiple dealers in your area. Finally, if you'd rather not take the time to try all of these options, you can pay $190 to have someone else do the negotiating for you at CarBargains.
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